Business & Money Expansion Mentor  

FOR FEMALE LEADERS & CORPORATE HIGH ACHIEVERS PIVOTING TO ENTREPRENEURSHIP
Helping You Build Profitable & Purpose Led Businesses with Soul




Meet Allera Dawn,

From the trading floor to transformational leadership.  I’ve lived the pivot so many ambitious women dream of.

After over 20 years in the world of finance, leading client relationships on the Sales & Trading floors of global investment banks.  I built my own business from the ground up. What began as a six-figure side hustle has evolved into Pure Light 1111, an international coaching and advisory company guiding women through expansion, leadership, and wealth creation on their terms.

I know the reality of high performance and the cost of it.
That’s why I teach women how to build sustainable success without burnout, overwork, or self-sacrifice.

My approach blends strategic business growth, leadership psychology, and deep personal transformation, helping clients shift from performance and pressure into purpose and precision.

Over the past several years, I’ve coached more than 1,000 women.  From corporate leaders and entrepreneurs to high-net-worth clients & even a Nasa physicist!  Helping them break through financial ceilings, rebuild confidence, and create lives & businesses that reflect their real potential.

I’m also the host of a Top 4 Spiritual Podcast, where I interview leaders in wealth, wellbeing, and conscious business - from fintech founders to global healers.

My mission is simple:
To help you evolve from success that looks good on paper, to success that feels extraordinary in real life.

Because when your strategy, identity, and energy align — success isn’t something you chase.
It’s who you become.

 For the woman who’s done playing small with her power


Ready to build your soulful life & purpose fuelled business from your highest alignment?


THE INNER CEO BLUEPRINT


A practical framework for ambitious women ready to integrate inner alignment with outer strategy

Unlocking sustainable success, stronger leadership, and consistent business growth

UNDER CONSTRUCTION 


...

Private Mentorship: Diamond Brilliance™

Underconstruction



* Diamond Brilliance™ Business Strategy

→ By application only


Who I Support


UNDER CONSTRUCTION


THE EMBODIED SOVEREIGN WOMAN
Signature Inner Mastery Program


Podcast
Pure Light 1111
Soul Aligned Living
on iTunes

Welcome to the Soul Aligned Living Podcast

Hosted by Allera Dawn — Spiritual Luminary, High-Frequency Business Guide, and Creator of the Soul Architect Series™ Healing & Transformation Process.

This is a sacred space for visionary women who refuse to dim their light - women who are here to remember, reclaim, and rise.

Together, we explore the raw seasons of spiritual awakening, the power of soul-led business, and the embodiment of a life led by joy, purpose, and divine prosperity.

Here, we dissolve outdated conditioning and liberate your system to access what I call the Freedom Money Frequency — the current of wealth that exists beyond belief, beyond scarcity, and beyond the old paradigm. You were born to channel it.

Through this podcast, you’ll receive grounded, high-frequency transmissions on how to plug into that current, expand your nervous system to hold more, and create, sell, and manifest from an entirely new energetic blueprint.

I’ve walked this path since 2008 — through trauma, near-death initiations, and radical rebirths. Now, I lead women into embodiment, visibility, and legacy creation, so they can build movements and businesses that evolve consciousness.

If you're ready to birth the work you're here to lead and do it through a frequency that sets you free - join us!


This episode is a treasure trove of wisdom for anyone on a spiritual journey, whether you're just beginning to explore or are well into your path. Allera's warmth and knowledge make this conversation not just informative but truly transformative.


In this podcast we delve into the following:
1:  Setting personal boundaries at work to prevent burnout.
2:  How to cope in high pressured environments - balancing imposter syndrome vs self belief.  
3: Understanding why we get overwhelmed at work and in life.  
4: Being more energy conscious and self aware.
 5: How to stay grounded amidst uncertainty.
6: Are companies doing enough to support workplace wellness?
7: How companies are approaching neurodiversity. 
8: Taking a holistic approach to our work to perform at our highest selves.

Allera has the rare capacity to help you connect your unique light-filled essence with strong roots of grounded strategy and action.  She helped me expand past what I believed was possible for myself in line with the current landscape of business & align to the new paradigm.  For me this activated a deep knowing of the positive impact I am here to create and that all of my life experiences to date have been part of the training ground.  
Her gift is to help you elevate in all areas of your life.
Rebecca (US)

iTunes Reviews





YOU AREN'T HERE TO PLAY BY THE RULES

YOU'RE HERE TO RE-WRITE THEM

You’re the woman who’s building her soul’s masterpiece 
 One that transmits power, purpose, and profit
Because your business isn’t just a strategy. It’s an energetic signature
 A reflection of your leadership, your evolution, and the legacy you’re here to create

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